Try to name 10 TV ads? Ready? Go….
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Pretty Hard, huh? Every month Ad Age releases the top 10 most recalled commercials. Through a report run by Nielson, a research company, Ad Age notes the “winners” of the month.
NIELSEN IAG TOP 10 MOST-LIKED NEW ADS
Feb. 2 to March 1, 2009 |
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TOP MOST-LIKED SPOT
Yeah, we know — something about kids and puppies make commercials. In Microsoft’s latest iteration of its “I’m a PC” campaign, 4-and-a-half-year-old Kylie shows the rest of us how easy it is to upload, retouch (!) and send photos using Microsoft’s software. Kids these days… |
| Rank |
Brand |
Description |
Index |
| 1 |
Microsoft |
Windows–4 1/2 year-old Kylie sends picture of pet fish to family; plugs camera into laptop; click this; auto adjusts picture; I’m a PC. |
163 |
| 2 |
Subway |
$5 Any Footlong–Man at car dealership sets up for sales event; Subway upstages him with giant gorilla inflatables, fireworks and blimp. |
152 |
| 3 |
Hulu |
Eliza Dushku, star of “Dollhouse”; Hulu beams free shows to computer to simmer your head-meat into fondue; delicious to us; we’re aliens. |
152 |
| 4 |
Crystal Light |
Women in white dresses dance; their dresses turn into vibrant colors before flinging off in liquid form; make a delicious change. |
151 |
| 5 |
Domino’s Pizza |
American Legends–If there’s one thing the Secretary of Taste loves more than his mother, it’s bacon, succulent chicken, tasty provolone. |
149 |
| 6 |
Chips Ahoy! |
Wizard of Oz; claymation cookie in house picked up by tornado; Toto, I don’t think we’re in Kansas; hand grabs cookie from above. |
147 |
| 7 |
Dyson |
Ball–It’s pretty simple, four fixed wheels like to go in straight lines; ball can move in any direction; easy turns with minimal effort. |
140 |
| 8 |
Macy’s |
Presidents’ Day Sale–Woman sewing red stars on a white flag; it’s a savings celebration; Save 25-60% on famous brands storewide. |
135 |
| 9 |
Kellogg’s |
Frosted Mini-Wheats–Two pieces of cereal help boy study; kids who ate filling breakfast of Mini-Wheats had 23% better quality of memory. |
135 |
| 10 |
E-Trade |
Two infants talk about the rough economy; it’s times like these that E-Trade can help replan your investments; one infant starts singing. |
132 |
With so many advertisers out there, it is very important to advertisers to make their 30 seconds on TV count. Especially, with as expensive as TV spots are – with the economy falling rapidly, companies better get their money worth.
MY WINNER FOR BEST USE OF TV SPOT BUDGETS: http://www.1secondad.com/VerifyAge.aspx